Profile

I am an Associate Professor of Marketing at Tulane University’s A.B. Freeman School of Business. My research focuses on understanding how the biases inherent to people’s decision making processes affect their judgments and choices, and examining the practical implications of these biases for business and policy. My research spans many practical domains, including financial decision making, health, and online behavior. It has been published in top business and psychology journals such as Management Science, Journal of Marketing Research, Journal of Consumer Research and Psychological Science.

I received my PhD in Management Science from MIT’s Sloan School of Management and my BA in psychology from Brown University.